| Waverley, Full Time, Marketing |
Vacancy Listing Dates 21/05/2026 to 18/06/2026
Please Quote Reference Number 16900 |
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Skilled Marketing Coordinator wanted
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Join the team at Michiru Higginbotham Pty Ltd
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Michiru Higginbotham Pty Ltd, located at 25 Albion Street, Waverley NSW 2024, is currently seeking an experienced Marketing Coordinator to join their team in Waverley working full time (38 hours per week).
Key Responsibilities:- Analyse client behaviour, lifestyle trends, and market shifts within the residential architecture and interior design industry to identify emerging opportunities. Evaluate factors such as homeowner preferences, renovation patterns, property market conditions, and design trends to inform service positioning, pricing strategies, and targeted promotional activities.
- Plan and coordinate market research activities by commissioning surveys, competitor analysis, trend reports, and client feedback studies. Collaborate with external agencies or internal teams to gather insights on market demand for new services, such as bespoke home design, sustainable architecture, or luxury interiors.
- Collect, interpret, and manage data related to market demand by analysing project enquiries, client demographics, website analytics, social media engagement, and industry reports. Translate this data into actionable insights to guide decision-making on service offerings, marketing campaigns, and target audience segmentation.
- Identify opportunities for new services and business growth, including expanding into new residential segments (e.g., high-end custom homes, multi-residential developments, or renovation markets). Support feasibility assessments and assist in shaping go-to-market strategies for new design services.
- Support the development and execution of marketing strategies and campaigns, including digital marketing, content creation, email marketing, social media, and print materials. Ensure campaigns effectively showcase the firm's portfolio, design expertise, and unique value proposition to attract and convert prospective clients.
- Contribute to strategic marketing planning by assisting in the preparation of marketing objectives, budgets, timelines, and performance metrics. Help track campaign effectiveness and prepare reports that measure ROI, client acquisition rates, and brand engagement.
- Provide input across key marketing functions, including service packaging, pricing strategies, advertising messaging, sales enablement materials, and distribution channels (such as online platforms, referral networks, and industry partnerships). Ensure alignment with the firm's brand positioning and business goals.
- Coordinate promotional activities and brand communications, including project launches, award submissions, media features, client presentations, and events. Liaise with photographers, stylists, and media outlets to ensure high-quality representation of completed projects.
- Develop and maintain a strong brand identity by ensuring consistency in visual communication, tone of voice, and messaging across all marketing channels, including websites, social media, brochures, and client proposals.
- Enhance brand visibility and market presence by implementing strategies such as social media growth, SEO optimisation, content marketing (e.g., blogs, case studies), and collaborations with industry partners, influencers, and property developers.
- Support sales and client acquisition efforts by creating compelling marketing collateral, proposals, and presentations that communicate the firm's design philosophy, capabilities, and past project successes.
- Monitor competitor activity and industry benchmarks, keeping up to date with market trends, competitor offerings, and pricing strategies to ensure the firm remains competitive and differentiated.
Applicants must at minimum hold Bachelor Degree, higher qualification, plus one year experience or at least six years of relevant experience in lieu of a relevant qualification.
Key Skills:- Market research & data analysis
- Digital marketing (social media, SEO, content)
- Communication & copywriting
- Brand management & visual awareness
- Project coordination & time management
- Creativity & design sensibility
- Stakeholder/client relationship management
- Attention to detail and organisation
- Basic analytics tools (e.g. Google Analytics, CRM)
- Understanding of architecture/design trends
Additional Key Attributes:- Creative and visually aware
- Detail-oriented
- Proactive and self-motivated
- Strong organisational skills
- Collaborative team player
- Adaptable and flexible
- Client-focused mindset
- Good problem-solving ability
- Time-efficient and reliable
- Passion for design, architecture, and interiors
A remuneration of $80,000 plus super will be offered to the successful candidate.
Apply now through our online application form.
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| Please Quote Reference Number 16900 |
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